Swaffham Golf Club steward, Samantha Hudson has been named the regional winner for the south-east in the search for the Fuller's London Pride Steward of the Year.

Hudson beat off competition from Tony Brown of Bishops Stortford Golf Club in Hertfordshire and Rebe Tatem-Harrison of Newbury & Crookham Golf Club in Berkshire, who were also nominated for the south-east region.

The national winner will be announced at a lunch at The Counting House, an historic Fuller's pub in London, on March 31.

Whoever wins the title will receive a weekend break in London, complete with accommodation for two nights in a Fuller's Central London Hotel. They will also win advertising space in the local press to promote their golf club.

The competition, now in its eighth edition, is run jointly by England Golf and Fuller's and aims to identify the golf club steward who provides the most welcoming and enjoyable experience at the 19th hole. Club members, visitors and golf club managers put forward nominations for the 2014 title. These were whittled down to a shortlist of 12 stewards – three from each region – with the help of 2013 winners, Simon and Karen Ward of Wilmslow Golf Club, Cheshire.