Swaffham opticians Dipple and Conway has won a prestigious national title at the 2009 Optician Awards.It is the second national award the firm has won in the past eight years.

Swaffham opticians Dipple and Conway has won a prestigious national title at the 2009 Optician Awards.

It is the second national award the firm has won in the past eight years.

Dipple and Conway, which also has practices in Norwich and Stowmarket, was named the UK's top varifocal lens dispensers at the industry's glittering annual awards night in Birmingham.

Damian Conway, director of the long-established independent firm, was applauded by 850 guests as he collected the Varilux Golden Jubilee Award at the National Motorcycle Museum.

He said: 'It was a proud moment. I was thrilled because it reinforces the message we are using the very best practice in dispensing varifocal lenses. It is a tremendous honour to know we are setting the benchmark for all other opticians in the country.'

Mr Conway added: 'This award is given in recognition of our record in prescribing varifocal lenses in accordance with clients' needs. The manufacturers' return rate shows that we consistently attain a very high satisfaction rate compared with the UK average.